Innovative Medicines Canada (IMC) is a Canadian pharmaceutical industry association based in Ottawa, Ontario. It is affiliated with the Health Research Foundation (HRF).[1]
IMC participated as a partner in the This Is Our Shot mass advertising campaign for COVID-19 vaccines.[2]
IMC purchased advertising space with the Canadian Broadcasting Corporation (CBC) in 2020-2022.[3]
IMC is represented on the board of directors for the Pharmaceutical Advertising Advisory Board (PAAB) by Crawford Wright.[4] It is also partnered with the Best Medicines Coalition[5] and is a paying member of Ad Standards.[6] It is also a member of the Business Council of British Columbia (BCBC).[7]
Current and former member companies of IMC include:[8][9]
Name | Position | Notes |
---|---|---|
Cole Pinnow | Board Chair[10] | Pfizer |
About. Health Research Foundation. Retrieved January 4, 2022, from http://archive.today/2022.01.04-064147/http://www.hrf-frs.com/en/about ↩︎
Home. This Is Our Shot Canada. Retrieved July 14, 2023, from https://web.archive.org/web/20230714200256/https://thisisourshot.ca/ ↩︎
Final Release Package A-2023-00059 CBC, Advertising Companies. CBC/Radio-Canada. Retrieved October 1, 2023, from https://archive.org/details/final-release-package-a-2023-00059-cbc-advertising-companies ↩︎
About. Pharmaceutical Advertising Advisory Board. Retrieved April 24, 2022, from http://archive.today/2018.09.24-200521/https://www.paab.ca/about.htm ↩︎
Support. Best Medicines Coalition. Retrieved August 29, 2022, from https://web.archive.org/web/20220829002642/https://bestmedicinescoalition.org/about/support/ ↩︎
Member Logos. Ad Standards. Retrieved September 17, 2021, from https://web.archive.org/web/20210917052119/https://adstandards.ca/about/membership/member-logos/ ↩︎
Membership. Business Association of British Columbia. Retrieved November 25, 2023, from https://web.archive.org/web/20231125022859/https://bcbc.com/membership/ ↩︎
Member Companies. Innovative Medicines Canada. Retrieved April 14, 2021, from https://web.archive.org/web/20210414133725/http://innovativemedicines.ca/about/ ↩︎
2019 Annual Report. Innovative Medicines Canada. Retrieved August 30, 2022, from https://web.archive.org/web/20220830083608mp_/https://www.imcannualreport.ca/download/2019AnnualReviewEN.pdf ↩︎
Brophy, E. (2021, November 23). IMC introduces new Chair, Cole Pinnow. Innovative Medicines Canada. http://archive.today/2022.04.28-004838/http://innovativemedicines.ca/cole-pinnow-board-chair/ ↩︎